Premium athletic clothing specialist Lululemon contacted us to help give their brand an impact on London's Regent Street, helping to promote their new store opening in the city.

We worked closely with their technical apparel designers to deliver a sense of yogic calm in the internal bus refit, whilst the outside acted as an eye-catching mobile billboard. The bus is theirs for the week and will offer them a mobile space to engage with customers, allowing them to see the brand face-to-face and dive deep into all that it offers.